Dear Fellow Agents,
Every time a client says “Yes” to a home, they are not just buying property — they are signing away 30 years of their future.
We talk about prices, loan approvals, and instalments. But behind every loan letter is a family agreeing to sacrifice freedom, time, career options, and emotional bandwidth for the next three decades.
If we want to be more than salespeople — if we want to be trusted advisors — we must understand the true cost behind every deal we close.
Example: RM800,000 condo in Klang Valley
10% down payment: RM80,000
Loan: RM720,000
Rate: 3.5% for 30 years
Monthly instalment: ~RM3,230
Total repayment after 30 years: RM1,162,800
Total interest paid: RM442,800 — more than 60% of the loan value.
Most buyers think they are paying RM720k.
They are actually paying over RM1.16 million.
That is RM442,800 of future income already spent today.
A 30-year loan silently dictates how a person lives:
| Reality | How It Shows Up |
|---|---|
| Career Lock-In | Can’t leave toxic jobs or take risks — mortgage decides job, not passion. |
| Delayed Family Life | Kids postponed because “we need two incomes.” |
| No Margin for Error | No holidays, no upskilling, no emergency buffer. |
| Emotional Wear & Tear | Money fights, burnout, resentment — not the life they imagined. |
A house shouldn’t cost someone their freedom, their health, or their marriage.
30 years is long enough for anything to happen:
Banks don’t care about your intentions.
Miss a few instalments — the auction notice arrives.
| Critical Question | Advisor Benchmark |
|---|---|
| “Can your income survive shocks?” | Instalment ≤ 33% of net household income |
| “Do you have a 6-month buffer?” | Cash = 6 months of instalments minimum |
| “What’s the exit plan if life changes?” | Sell? Rent out? Downgrade? Move back to their hometown? |
A professional does not just close the deal.
A professional protects the client from future regret.
Not everyone should stretch to buy in KL.
Sometimes the smartest financial decision… is not buying yet.
We are not key handover staff.
We are the first financial gatekeepers in people’s lives.
A deal is only a success if the client can survive — and still live — the next 30 years.
If we want long-term respect, referrals, and reputation, we must move beyond selling into advising with conscience.
Because the keys we hand over should open doors to a life well-lived — not a 30-year cage.
Thank you for choosing to lead with integrity.
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